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Privacy policy & personal data processing

December 2021 Release

This privacy policy defines and informs potential and actual customers, hereinafter referred to as the "customer(s)", of the manner in which Helpelek, the trade name for the company listed below, uses and protects the information transmitted to it and, more particularly but without being exclusive, when the visitor, customer or any interlocutor, hereinafter referred to as the "customer(s),

- uses the Helpelek website accessible via the following link:, hereinafter the "site";

- uses the services offered by Helpelek;

- contacts Helpelek for any reason whatsoever.

This privacy policy may be modified or completed at any time by Helpelek, in particular in order to comply with any legislative, regulatory, jurisprudential or technological evolution. In such a case, the date of the update will be clearly identified at the top of the present policy. These modifications are binding on the client as soon as they are put online. The customer is therefore invited to regularly consult the present privacy policy, as well as the rules regarding the use of cookies, in order to be aware of any changes.


In general, it is possible to visit the site or to contact Helpelek without providing any personal information. In any case, the customer is not, in any way, obliged to transmit his information to Helpelek.

However, in certain situations where information is not transmitted, it is possible that the customer will not be able to benefit from the services requested. Indeed, in order for the customer to benefit from the services offered by Helpelek, the latter may, in certain cases, ask you to provide your surname(s), first name(s), address(es) (e-mail and postal address), hereinafter referred to as "personal information". By transmitting this information, the information, the customer expressly agrees to its processing by Helpelek, for the purposes indicated in point 2 below and for the purposes indicated at the time of each request.

In accordance with the General Data Protection Regulation (RGPD) of 14 April 2016, as well as the law of 30 July 2018 on the protection of individuals with regard to their personal data,

Helpelek informs you of the following:

1. Identity of the data controller

The controller is

Helpelek, Av. du Coronnement 11, 1200 Brussels, Belgium

Tel: + 32 (0) 775 03 00

E-mail. This email address is being protected from spambots. You need JavaScript enabled to view it.

The controller ensures the accuracy and relevance of the personal data collected and processed. In addition to the above, it ensures that it complies with the applicable regulations and with this privacy policy.

2. Collected data

Helpelek collects the following personal data:

Language of use, surname, first name, postal address, e-mail address, landline and/or cell phone number(s), internet browser used, browsing mode used (PC or mobile).

In some situations, the bank account and VAT number may be collected for business customers.

3. Purpose of the processing

Helpelek may process the personal information submitted for the following purposes:

- to provide the information or services requested by the customer (by presence on the operating sites, by e-mail, telephone or post) and tailored to the customer, and more specifically:

  • processing and following up on price and/or information requests made to Helpelek;

  • the presentation of the services offered and provided by Helpelek;

  • statistics on visits to the Helpelek website;

- to collect information allowing Helpelek to improve the site (in particular by means of cookies), as well as the products and services offered;

- to allow the client to access Helpelek's services in the best possible conditions;

- to allow the client to access Helpelek's infrastructure in the best possible conditions;

- to manage the contracts concluded between the customer and Helpelek with regard to its legal and contractual obligations as well as with regard to the respect of the obligations imposed by the administrative, social and fiscal authorities.

4. Recipients

Only Helpelek is the recipient of the personal information provided.

This information, whether in individual or anonymized form, will not be transmitted to a third party, with the exception of subcontractors, external service providers or partners that Helpelek calls upon in the context of its legal or contractual obligations or in the context of the realisation of its corporate purpose, with a view to providing a complete and adequate service to the client.

Neither Helpelek nor any of its subcontractors, external service providers or partners will market the personal data of customers.

5. Duration of storage

Personal information is kept by Helpelek only for the period of time corresponding to the purposes of the collection as mentioned above. In any case, except for any other retention period imposed by a legal or contractual obligation, the retention of data will not exceed 10 years.

6. Rights of the customer

The customer has the following rights, in accordance with the above-mentioned European regulation:

  • Right of access and communication of data

The customer has the right to access and consult the personal data held by Helpelek. The customer can also find out how Helpelek has obtained the data and to whom it has been communicated.

Given the obligation of security and confidentiality in the processing of personal data that is incumbent on Helpelek, the customer's request for access and consultation of the data will be processed subject to proof of identity, in particular by producing an electronic or paper copy (accompanied by a signature) of his or her identity card during the period of validity thereof. The request is, in any case, free of charge for the customer.

However, Helpelek may object to requests that are manifestly abusive (e.g. due to their number or their repetitive or systematic nature).

  • Right to rectify data

The European regulation allows the customer to request the rectification, updating or deletion of data concerning him/her which may be inaccurate, erroneous, incomplete or obsolete.

  • Right of opposition

The customer has the right to object to the processing of data in the following two situations:

- when the exercise of this right is based on legitimate reasons or

- when the exercise of this right aims to prevent the data collected from being used for commercial prospecting purposes.

  • Right to erasure

The customer has the right to request and obtain the deletion of data concerning him/her held by Helpelek.

Helpelek will comply with the customer's request if:

- the personal data are no longer necessary for the purposes for which they were collected;

- the processing of the data was based exclusively on the consent of the customer and the customer withdraws his consent;

- the customer objects, for well-founded reasons, to the processing.

In any case, the request for erasure may be refused by Helpelek if the request is necessary for the exercise or defence of legal rights or for the fulfilment of a legal or contractual obligation on the part of Helpelek.

  • How to exercise your rights

The above-mentioned rights can be exercised by sending a letter to the address of Helpelek or bysending an e-mail to the following address: This email address is being protected from spambots. You need JavaScript enabled to view it.

7. Response time

Helpelek will respond to the customer's request in the same way as the customer exercised his right.

Helpelek undertakes to respond to any request for access, rectification or opposition, deletion or any other additional request for information within a reasonable time and in any case, within a maximum of 1 month from the receipt of your request.

Depending on the complexity of the request, the response time may be extended to 3 months, in accordance with the applicable European regulation.

8. Persons entitled to consult personal data

Only the staff members and managers of Helpelek are authorized to consult personal data, with the exception of personal data, with the exception of the application of point 5 above. These persons have a reasonable need for the data due to the tasks and assignments they are entrusted with or due to the needs of the activity of Helpelek.

9. Authorized service providers and transfer to a country outside the European Union

Helpelek also informs the customer that it has recourse to authorized service providers to facilitate the collection and processing of the data communicated. These service providers are located within the European Union.

Helpelek has previously ensured that the service providers have implemented adequate guarantees and respect of strict conditions in terms of confidentiality, use and protection of data.

10. Complaint to the competent authority

Helpelek hopes that any difficulties that may arise in connection with the processing of personal data will be resolved through dialogue. However, if this is not possible, the client has the right to lodge a complaint with the to the Data Protection Authority.

The Data Protection Authority is located at Rue de la Presse 35, 1000 Brussels and can be reached by telephone at +32 2 274 48 00 or by e-mail at This email address is being protected from spambots. You need JavaScript enabled to view it..


When connecting to the Helpelek website for the first time, the customer is informed that information relating to that information relating to navigation may be recorded in files known as "cookies".

A cookie is an invisible piece of information saved by a website in the computer's Internet browser. This "cookie" can be retrieved during a subsequent visit to the same site. The cookie cannot be read by any website other than the one that created it. Most cookies only work for the duration of a session or visit. None of this information is communicated to third parties except when Helpelek has obtained the customer's prior consent or when the disclosure of this information is required by law, by order of a court or any administrative or judicial authority empowered to take cognizance of it.

This use is made by Helpelek in order to facilitate navigation on the Helpelek website.

Some cookies are exempt from the prior consent of the client insofar as they are strictly necessary for the functioning of the website or for the exclusive purpose of allowing or facilitating communication by electronic means. These include session identifier cookies, authentication cookies as well as interface personalization cookies. These cookies are fully subject to the present policy insofar as they are issued and managed by Helpelek.

Other cookies, issued by third parties, are called "persistent". These remain on the customer's terminal until they are deleted or their expiration date.

As such cookies are issued by third parties, their use and deposit are subject to their own privacy policies, the links to which are provided below. This family of cookies includes audience measurement cookies advertising cookies (which Helpelek does not use) as well as social network sharing cookies (in particular Facebook, Instagram, Pinterest).

Audience measurement cookies establish statistics concerning the attendance and use of various elements of the website (such as content/pages visited). This data helps to improve the ergonomics of the Helpelek website.

Social network sharing cookies are issued and managed by the publisher of the relevant social network. Under subject to the customer's consent, these cookies allow the user to easily share part of the content published on the Helpelek website, in particular through the use of a sharing "button" depending on the social network concerned.

Two types of social network sharing cookies are present on the Helpelek website:

- Facebook, whose cookie policy can be consulted by clicking on the following link: 

- LinkedIn, whose cookie policy can be consulted by clicking on the following link: 

Most Internet browsers are set by default to allow the placement of cookies. The browser used by the client allows the standard settings to be modified so that all cookies are systematically rejected or that only some of the cookies are accepted or rejected depending on their sender.

The fact of refusing the deposit of cookies is however likely to alter the experience of the customer as well as his access to certain services or features of the site.

Where applicable, Helpelek declines all responsibility for the consequences of the deterioration of the

of navigation that occur due to the refusal, deletion or blocking of cookies necessary for the functioning of the

necessary for the functioning of the site. These consequences do not constitute damage and no compensation can be demanded by this fact.

Each Internet browser has its own settings for managing cookies. To learn how to modify the preferences regarding cookies, the links below allow the customer to get help in this matter.



Internet Explorer: https:// 




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Contact us

Av. du Couronnement, 11 
1200 Brussels

Phone: +32 (0)2 775 03 00
Fax: +32(0)2 762 37 01
This email address is being protected from spambots. You need JavaScript enabled to view it.

VAT : BE 0898 355 107